Jonas Deichmann

Extreme athlete &multiple world record holder

Jonas Deichmann is a German extreme athlete, adventurer, and multiple world record holder, who became internationally known primarily for his extreme endurance feats in cycling and triathlon. He is often referred to as the "German Forrest Gump."

Jonas Deichmann beim Straßenlauf mit den Joe Nimble Addict Flow Laufschuhen

Partnership out of conviction
for real performance from the ground up

Jonas Deichmann has normalized the seemingly impossible: 120 Ironmans in 120 days, a triathlon around the world, and thousands of kilometers through heat, cold, fatigue, and doubt. His greatest achievements are not records on paper, but the ability to keep running day after day—because the body and mind carry him through.

This is exactly where the partnership with Joe Nimble begins. Not as an advertising story, but born from a shared passion for movement and the conviction that good running starts with the foot. When the Big Toe can work naturally, stability and propulsion are created. That’s when running becomes easy. And when running becomes easy, you want more of it.

Jonas doesn’t just run in Joe Nimble shoes; he lives them. Asphalt in the morning, trails in the afternoon, strength training in between, and movement in everyday life. Everything works together. His experiences from extreme physical demands continuously flow into further development. The goal is not just a faster shoe, but a better run: more Big Toe Benefit, more efficient propulsion, and more control under pressure. Running that feels natural—even after many hours.

Toefreedom doesn’t end after training; it accompanies every step. Complemented by the Big Toe PowerPro training tool, foot muscles are specifically strengthened—not to compensate, but to support. Shoes, training, and daily life merge into a system that doesn't limit movement, but enables it.

What makes this partnership particularly vibrant is Jonas’s way of inspiring people to move. Not loudly, not preachy, but honestly. Anyone who listens to him or sees him run feels the urge to start running themselves. To feel the body. To breathe fresh air. To simply leave inner resistance behind. This is exactly what the Joe Nimble philosophy reflects: Feet should absorb shock, provide stability, and allow for powerful drive – rather than being cast in place..

For Joe Nimble, this partnership is the starting point for products that are even closer to real movement. For Jonas, it is the stable foundation for new adventures. Together with founder Sebastian Bär, a clear goal is emerging: to develop running shoes and training solutions that make you want to run—because they allow the body to do what it was made for.